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Project ManagementReviewed functional scope

Agency & Campaign Management MicroERP

Delivered campaign/retainer with outcome report

Who it helpsAgency account/campaign manager

FROM A REAL REQUEST TO A USEFUL RESULT

The working flow.

Accepted campaign or retainer

  1. 01

    Onboard scope

  2. 02

    plan channels/content/resources

  3. 03

    coordinate approved production/activation

  4. 04

    measure outcomes

  5. 05

    client review/renewal

The useful outcome

Delivered campaign/retainer with outcome report

ALL FEATURES IN THEIR OWNING PRODUCT

21 feature modules.
One product scope.

Open each module to review its purpose and actions. These features belong inside Agency & Campaign Management MicroERP.

01Campaign Plan & Workback Schedule3 scoped actions

Coordinate campaign deliverables around agreed launch dates.

  • Define objectives, channels and asset requirements
  • Assign dependencies and approval milestones
  • Track launch readiness and scope changes
02Campaign Channel Setup & Access3 scoped actions

Prepare approved client channels for delivery or measurement.

  • Track required account access and owner approvals
  • Verify configuration prerequisites
  • Handover access and configuration at engagement end
03Client Request & Retainer Backlog3 scoped actions

Prioritize ongoing requests within the agreed service scope.

  • Classify request urgency and package eligibility
  • Agree priority against available capacity
  • Route out-of-scope requests for quotation
04Client Engagement Onboarding3 scoped actions

Prepare the client relationship for agreed delivery work.

  • Confirm scope, stakeholders and approval owners
  • Collect required access and source materials
  • Complete kickoff actions and open dependencies
05Client Review & Decision Cadence3 scoped actions

Keep delivery decisions from stalling between formal milestones.

  • Schedule recurring client reviews
  • Prepare unresolved actions and decisions
  • Record commitments and escalation dates
06Editorial & Content Calendar3 scoped actions

Plan approved content across channels and dates.

  • Schedule topics, formats and responsible contributors
  • Track draft, review and publication readiness
  • Replan missed or withdrawn content
07Creative Briefs & Direction3 scoped actions

Give creative contributors a shared approved production brief.

  • Define audience, message and output formats
  • Attach brand and channel constraints
  • Approve direction before production starts
08Creative Production Jobs3 scoped actions

Track production of individual assets within an agreed brief.

  • Assign production tasks and source materials
  • Track revisions and rendering requirements
  • Verify outputs against format specifications
09Discovery Research & Findings3 scoped actions

Turn discovery activity into reviewed project inputs.

  • Plan interviews and information requests
  • Record evidence and unresolved assumptions
  • Approve findings that shape delivery scope
10Engagement Health & Recovery3 scoped actions

Identify delivery or relationship problems early.

  • Review missed approvals, margin and workload
  • Record client concerns and corrective plan
  • Track recovery or controlled exit decisions
11Campaign Experiment Management3 scoped actions

Run reviewed experiments without confusing versions or measurements.

  • Define hypothesis and success criteria
  • Control approved variants and test windows
  • Record results and subsequent decision
12Campaign & Deliverable Launch Readiness3 scoped actions

Verify approved assets and dependencies before public release.

  • Check final assets, destinations and approvals
  • Coordinate launch responsibilities and timing
  • Track release issues and agreed rollback actions
13Campaign Measurement Plan3 scoped actions

Define what results can be measured and how they will be interpreted.

  • Agree metrics, baseline and observation period
  • Map approved data sources and attribution limits
  • Validate measurement setup before reporting
14Client Media Spend Control3 scoped actions

Track client-approved campaign spending and platform charges.

  • Record budget authority and channel allocation
  • Compare actual spend with approved limits
  • Reconcile pass-through charges and discrepancies
15Freelance & Partner Delivery3 scoped actions

Coordinate external contributors against client delivery obligations.

  • Issue brief, scope and acceptance criteria
  • Reserve contributor capacity and dependencies
  • Review delivered work and approved consideration
16Client Performance Review3 scoped actions

Explain agreed outcomes with traceable source data.

  • Consolidate approved channel measurements
  • Compare results with baseline and target assumptions
  • Record limitations and agreed optimization actions
17Pitch & Proposal Production3 scoped actions

Coordinate the nonfinancial work needed for a client pitch.

  • Assign proposal sections and presentation assets
  • Track review and submission deadlines
  • Record feedback and reusable approved material
18Asset Export & Delivery Formats3 scoped actions

Deliver creative files in the agreed usable formats.

  • Maintain output specifications by destination
  • Verify exports and source-file obligations
  • Record package acceptance and replacement versions
19Agency Service Packages3 scoped actions

Define repeatable service offerings with clear boundaries.

  • Maintain included deliverables and exclusions
  • Specify effort assumptions and review rounds
  • Version packages used in proposals
20Strategy Recommendations & Roadmaps3 scoped actions

Translate consulting findings into an actionable client roadmap.

  • Link recommendations to evidence and assumptions
  • Prioritize initiatives with accountable owners
  • Track client decisions and implementation handoff
21Consulting Workshop Delivery3 scoped actions

Organize workshops that produce agreed decision outputs.

  • Define agenda, participants and preparation
  • Capture decisions and unanswered questions
  • Issue reviewed outputs and action ownership
CLEAR OWNERSHIP. CONNECTED FUNCTIONS.

How the scope fits together.

Why it is a separate MicroERP

Agency channels, media spending and performance reviews support a standalone client-service backoffice.

Dependencies to plan

  • Shared identity, party/reference, authorization, approval, evidence and provider adapter primitives are reused.
  • A dependency or external data import does not disqualify independent use.
  • Common project/task/cost, scheduling, media/rights and commercial interfaces

Outside this scope

  • Individual fields, calculations, review steps and reports remain internal modules.
  • Source industry applicability, permissions and qualified-review requirements are retained.
  • Not a separate app per deliverable type or event stage.
REUSE THE SAME PRODUCT

Mapped to your industry.

Industry compositions select relevant products and modules. Some options apply only under particular operating conditions; review the industry page before choosing.

Start with this scope.

Confirm your workflows, required integrations, team access, migration and acceptance checks in one implementation brief.